MSquared

About

MSquared is a specialized technology company focused on media cloud solutions and platform engineering. We help media companies, broadcasters, and content creators modernize their infrastructure and workflows through cutting-edge cloud technologies.

Our expertise spans media asset management, video processing pipelines, cloud-native architectures, and platform engineering. We design and implement scalable solutions that enable media companies to efficiently manage, process, and distribute content across multiple platforms.

From cloud migration strategies to real-time video processing, we provide end-to-end solutions that transform how media organizations operate in the digital age.

Services

We offer comprehensive media technology services to help organizations build robust, scalable, and efficient media platforms in the cloud.

Media Cloud Architecture

Design and implement cloud-native media architectures that scale with your content demands and business growth.

Cloud infrastructure design for media workflows
Media asset management systems
Content delivery network optimization
Multi-region deployment strategies

Video Platform Engineering

Build robust video processing pipelines and platforms that handle encoding, transcoding, and distribution at scale.

Video processing and encoding pipelines
Real-time streaming infrastructure
Video analytics and monitoring
Content optimization and compression

Platform Engineering

Develop internal developer platforms and tooling that accelerate media application development and deployment.

Developer platform design and implementation
CI/CD pipelines for media applications
Infrastructure as Code (IaC) solutions
Monitoring and observability systems

Media Migration & Modernization

Seamlessly migrate legacy media systems to modern cloud platforms while maintaining operational continuity.

Legacy system assessment and planning
Phased migration strategies
Data migration and validation
Performance optimization and testing

Progressive Coding

Our systematic approach to building robust media platforms through iterative development and architectural excellence.

Architectural Vision

Starting with the foundation

API

Cache

Auth

Queue

CDN

Monitor

Building Blocks

Iteratively adding components

READY

Production Ready

Optimized and scalable

We start with a solid architectural foundation, progressively add components through iterative development, and deliver production-ready systems that scale with your business needs. This systematic approach ensures robust, maintainable, and efficient media platforms.

Case Studies

Real-world transformations showcasing our expertise in media cloud solutions and platform engineering.

Lionsgate Entertainment

Global Entertainment Leader

Multi-Year Project

🖥️

Legacy Systems

Slow Rigid Expensive

MSquared Transformation

☁️

Cloud-Native

Fast Scalable Efficient

Overview

Lionsgate, a global entertainment leader, sought to modernize its digital media supply chain, ensuring greater efficiency, scalability, and flexibility. By leveraging cutting-edge cloud-native technologies, MSquared collaborated with Lionsgate to revolutionize its content workflow, optimizing storage, processing, and distribution.

Challenges

Growing demand for high-quality digital content required a more agile and scalable infrastructure.
Legacy systems presented limitations in processing speeds and integration capabilities.
The need for seamless, cost-effective global content distribution.

Solution

MSquared implemented a fully cloud-native architecture, enhancing every stage of the digital media supply chain:

Automated Content Ingestion: Cloud-powered workflows enabled fast, secure content ingestion from multiple sources.
Optimized Processing & Storage: Leveraging cloud storage and AI-based automation, Lionsgate improved media transformation efficiencies while reducing costs.
Seamless Global Distribution: Integrated cloud-native tools facilitated rapid content delivery across multiple platforms with minimal latency.

Results

50% Faster Media Processing: AI-driven workflows dramatically accelerated production timelines.
Cost Savings & Scalability: Cloud storage and automated processes reduced operational expenses.
Enhanced Collaboration: Streamlined cloud environments empowered creative teams across different regions.

Conclusion

This multi-year collaboration showcases how cloud-native technologies are reshaping media supply chains, helping Lionsgate stay ahead in the evolving entertainment landscape.

Founders

erin marie • ceo

Erin Marie has been a driving force in the tech industry for over 20 years. With a background in history, she transitioned into technology, becoming passionate about building websites and cloud engineering.

Her journey took her from web developer to programmer analyst to cloud engineer, where she met her business partner, Jesus Maria, at Boeing.

Erin's vision and leadership have been instrumental in shaping MSquared into a hub of innovation and creativity.

Outside of tech, Erin enjoys amateur photography, capturing landscapes and portraits, and is a film enthusiast with a particular love for grindhouse cinema.

jesus maria • cto

Jesus Maria, originally from the Caribbean, brings a unique blend of creativity and technical expertise to MSquared thanks to his close to 30 years of experience.

His love for beaches and heavy metal music is matched by his passion for coding and innovative tech solutions. Jesus has a collection of guitars, each tuned differently, and often takes breaks from his tech work to create new riffs.

His artistic flair extends to illustrations, making him a versatile and dynamic leader at MSquared. Together with Erin, Jesus has helped build a company that blends creative vision with elevated platform engineering.